The versatility of a retractable banner stand

Virtacore, a Virginia-based cloud services provider, takes a very visual approach to promoting its brand. So when it recently needed an effective — and very visual — way to share that brand, Virtacore turned to PosterGarden's Eclipse 1000 Retractable Banner Stand. 

"Our brand relies heavily on a specific visual hook," says Michael Pellet, director of marketing for Virtacore, "so the PosterGarden banners have been incredibly helpful in supporting our overall branding efforts."

Looking for a display with bold graphics in a wider format than some displays offer, Virtacore went with PosterGarden's Eclipse 1000 Retractable Banner Stands. The stands come with vivid, full-color graphics and feature a keyed tensioning system, a simple setup and takedown, and an ideal width of 39.5". While the stands work well on their own, three of them used together perfectly fill the backwall of a 10-foot tradeshow booth. 

 

Pellet says Virtacore is already using the displays for events and shipping them to Account Directors in the field who will use them at events where a single banner stand makes the most sense. And when they're not being used at events, Virtacore puts them to use elsewhere.

"When not in use, we place the banner in our front lobby for additional brand exposure," he says. 

Find out more about the entire line of Eclipse Retractable Banner Stands

(Image courtesy of Virtacore) 

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